The commercial branch of the BBC, BBC Worldwide is a media and entertainment company that seeks to “maximize profits on behalf of the BBC by creating, acquiring, developing and exploiting media content and media brands around the world. We are self-funded and return profits to the BBC to be reinvested in programs and services to help keep the UK license fee as low as possible.” The corporation has encountered tremendous growth in its success and impact on media and continues to do so. With Smith at its helm, it seems like this is the direction it will be taking in the future too.
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John Smith
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